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iPONT in the media

Digital Pro News: iPONT lanza la experiencia "iPorn": no más Kleenex ® para mantener limpias las gafas 3D

Oct 03, 2011, Cannes

iPONT International, una innovadora compañía especializada en el mercado 3D ​​sin gafas, trabajará junto con el proveedor de contenido para adultos Penthouse con el fin de demostrar sus soluciones de pantallas 3D sin gafas en el stand de Penthouse en el MIPCOM de Cannes.

La tecnología de 3D sin gafas de iPONT con los contenidos 3D de Penthouse establecerán un nuevo estándar de realismo inmersivo en 3D en el ámbito del entretenimiento para adultos.

"Penthouse es una empresa líder en el entretenimiento para adultos de alta calidad, con producciónes audiovisuales de la más alta calidad", dijo Matthew Young, director iPONT para el Reino Unido. "Cuando Penthouse lanzó su canal lineal 3D en Europa en este año, ya se vió que sólo iba a ser una cuestión de tiempo que alguien lo llevara a un nivel de realismo superior. Estamos absolutamente encantados de trabajar con Penthouse para la demostración de nuestas pantallas 3D sin gafas. "

En MIPCOM, iPONT se instalará un una pantalla LCD gran angular de 65 auto-estereoscópica (sin gafas) con su propia "caja de TV 3D", un dispositivo que transmite en tiempo real contenidos 3D a la pantalla, desde un receptor de satélite, realizando una auténtica conversión de señal 3D estereoscópica a auto-estéreoscópica en tiempo real.Los contenidos que se verán en el stans serán lños del propio canal 3D de Penthouse, el primer canal pan-europeo para adultos en 3D.

"La marca Penthouse y su equipo de producción continua su política de innovación continuada al mostrar ahora su contenido a través de plataformas de nueva generación por todo el mundo", comentó Marc Bell, CEO de FriendFinder Networks Inc. "Penthouse 3D lleva ahora sus contenidos a un formato 3D HD de una manera como nadie lo ha hecho hasta ahora."

Con respecto a la manifestación, Young continuó: "Ver contenidos para adultos con gafas 3D puede limitar la experiencia del usuario.El poder ver los contenidos para adultos en 3D sin gafas proporcionará a sus espectadores una participación virtual añadida que lleva los contenidos a un entorno prácticamente sin límites. "

STEREOSCOPY NEWS

iPONT converts 3D to autostereoscopy

Sept 30, 2011

Belfast bar Lavery's will screen the heavyweight 'super-fight' between David Haye and Vladimir Klitschko and the Wimbledon men's final on a glasses-free 3D TV over a 3D sports weekend on July 2 - 3 2011.

   

Bernard Lavery said: "The tension has been building over the months ahead of the blockbuster Haye vs Klitschko fight and promises to be one of the biggest fights for years. To be the first and only bar in Ireland to bring this heavyweight unification bout in 3D without the need for glasses is going to be an amazing spectacle. And the glasses-free 3D TV sports action doesn't stop there as Laverty's will also be showing the men's Wimbledon final, in what has been one of the most open tournaments in years."

   

Robert McDonell, Director of HD Source and the installer of the 3D technology for the event, added: "Lavery's is Belfast's most illustrious bar and the Back Bar is going to be rocking on Saturday night - HD Source has been working with Lavery's for a few years now and together we aim to drive the entertainment experience above and beyond our customers' expectations. In among those is the iPONT's 3D TV which promises to bring the 3D realism of ringside and front-row seats for the biggest sporting events this year."

  

ADVANCED TELEVISION: iPONT showcasing glasses-free 3D TV at Wimbledon

July 1, 2011 

"iPONT International is showcasing its 3D TV without glasses technology at BBC Television Centre as part of the BBC's 3D broadcast experiment during the Wimbledon Championship men's final.

   

On July 3rd, 3D screen supplier 3D Exposure, powered by iPONT's glasses free 3D technology come together to supply 42″ and 65″ auto-stereoscopic (glasses-free) screens as part of the BBC's first free-to-air 3D trial. Presented alongside other 3D TV technologies, iPONT & 3D Exposure will give visitors an opportunity to see what 3D without glasses looks like.

   

iPONT International will demonstrate its technology to the ticketed crowd on a wide-angle auto-stereoscopic 3D LCD display with an iPONT 3D TV Box, a proprietary set-top box that streams real-time 3D broadcast content from BBC 3D trial."

BIT-TECH: Can 3D Shed Its Need For Glasses?

May 28, 2011

"A lot of companies are pushing 3D hard right now; it’s tipped by many as the next big thing and manufacturers are positively queuing up to sell consumers anything with the word 3D in the title. However, there is one major factor holding back 3D - those silly glasses. ‘It looks great, but I don’t like the glasses’ is one of the most common comments you hear at any 3D themed event and we’re not the only ones to have noticed.

Both Sky TV and Virgin Media, the biggest two subscription TV providers in the UK, both believe that glasses-free 3DTV is what’s needed to push the technology forward and expand the market. ‘We are not a TV manufacturer, but glasses-free would be a great boost for the industry,’ says John Classy, director of 3D TV at Sky.

Kevin O’Neil, head of VOD at Virgin Media concurs, explaining that ‘3D should be a glasses-less experience in the home as soon as possible.' We were therefore intrigued when iPont told us that it wanted to show us its proprietary glasses-free 3DTV technology at the Screen Media Expo last week.

Please read further..."

  

STRATEGY ANALYTICS: Glasses-free 3DTV: Broadcasters show support 

May 26, 2011 

I took an hour or so away from the excellent Connected TV Summit last week to stop by at the Screen Media Expo at London's Earls Court. While it's not a consumer event I was interested to see what was claimed to be the latest in autostereo 3D from a Hungarian technology developer, iPONT. iPONT has recently established its UK office in Oxford, and is going to be in the news this weekend as it is supplying the technology behind the first public broadcast of an autostereo 3D football match.

Sky will be transmitting the European Champions League final in 3D, and most home- and pub-based viewers will need to wear 3D glasses. Sky's 3D productions and broadcasts are tailored specifically to the needs of glasses-based technologies, but iPont's technology converts the standard live Sky 3D broadcast for viewing on autostereo displays, and this will be demonstrated to an invited audience at the Walkabout pub in Covent Garden, London on Saturday evening.

  

iPONT gave several demonstrations at Screen Media Expo, including 3D Blu-ray and football matches, though none of the latter were broadcast live. They were using autostereo displays from Tridelity and Alioscopy. As with all 3D content, the production quality of the material varied, but in general the 3D effect was impressive, at least relative to most other autostereo demonstrations I have seen. iPont claims that its current technology supports nine viewing angles, but I did not notice as strong a deterioration in viewing experience between viewing points as with some other technologies, such as Toshiba's autostereo TVs.

   

iPONT's "secret sauce" is a box of software tricks which converts stereo 3D, on the fly, to multi-angle autostereo 3D. Autostereo displays rely on the availability of multiple angles in the video content which generate multiple viewing angles from the display. The (extremely) expensive way to do this is to set up multiple camera positions during content production, but this is always likely to prove cost-prohibitive. iPONT's current technology works at the consumer or viewer end, and could be included in 3DTVs themselves (iPONT is in discussion with leading TV manufacturers).

   

Perhaps more significantly for the longer term is the prospect of including this type of conversion software into the production and transmission chain. Rather than having the set-top box or TV doing the work, the conversion would be encoded into the broadcast stream. Major US and European broadcasters are known to be interested in this approach. As the technology moves towards commercialisation it is certain that standards bodies and regulators may start to pay close attention as well.

   

David Mercer

ELECTRICPIG: UEFA Champions League Final at Walkabout: how the glasses-free 3D works  

May 23, 2011

[...] It’s all down to the software behind it, made by iPONT, a company specialising in 3D software for advertising, where glasses-free 3D screens are commonplace. “We created an algorithm that can convert a live video feed that usually requires glasses into an autostereoscopic one that doesn’t,” Tamas Motajcsek, marketing director of iPONT told Electricpig. “Anything broadcast on a 3D channel can be converted using our software and shown in glasses-free 3D.” [...]

  

Morning Advertiser: Glasses-free 3D football for Walkabout bar

May 19, 2011

[...] Dal Jones, bar manager at Walkabout Covent Garden, said: “With the UEFA Champions League Final returning to Wembley this year we’re going to be giving our customers the next best thing to being there, but with the added bonus of having a beer in their hands. [...]

  

4RFV.CO.UK: Walkabout Bar And iPONT To Show UEFA Champions League Final 2011 On 'Without Glasses' 3D TV

May 17, 2011

"[...] Walkabout, the authentic Australian bar chain, is to pilot a 65" 'without glasses' 3D TV at its flagship Covent Garden bar, London in time for the UEFA Champions League Final 2011 between FC Barcelona and Manchester United FC on May 28, 2011. [...]"

 

  

3Droundabout: Walkabout Uses iPONT 65-Inch Glasses-Free 3D TV to Show UEFA Champions League Final 2011 

May 17, 2011

“[...] When Sky 3D launched, bars and pubs across the UK installed 3D TV systems that required the use of 3D glasses, active and passive types. The public’s reaction to them so far has been lukewarm. Nobody likes wearing darkened-spectacles while drinking a pint as it really detracts from the enjoyment,” said Matthew Young, director iPONT UK. “While there’ll be plenty of other 3D TV screens at Walkabout I’m fairly certain people will be jostling for position in front of ours. 3D without the glasses is only way to enjoy it and to watch the UEFA Champions League Final this way will be every armchair sports fans dream come true. [...]”

  

3D FOCUS: Glasses Free 3D UEFA Football Coming to London Pub

May 13, 2011

[...] In the pilot, which will be the first of its kind in the UK, iPONT, a company which caused a stir during CES 2011, will provide the auto-stereoscopic Tridelity display and proprietary technology which can convert a regular Sky 3D broadcast into a glasses free 3D experience. iPONT technology adds frames / angles of perspective to the two frames of a side by side frame compatible format for auto-stereo viewing. [...]

  

[...] iPONT are positioning themselves as a software company rather than a glasses free 3D TV hardware company. "Our specialty lies in taking images that are meant for normal glasses required 3D screens and making them available for glasses-free So that's what we are good at". said Andor Pasztor exclusively to 3Dfocus.co.uk. "We make it so you don't need 30-50 cameras in rigs to compose content for our screens. And I think that's a very big advantage for our current level of technology and future technology which we are closing the gap on." [...]

  

[...] When asked what size screens the iPONT software could cope with we were told, "From the software side we are not limited to the size of the screen we are already prepared for the 4k screens or even bigger resolution screens. It's really up to the auto-stereoscopic screen makers to go bigger. We are really looking forward to the Toshiba 3D glasses free screens which were announced as coming to market next year and also LG has a screen which is non-glasses. Sony has also shown prototypes at CES so the big OEMs are all coming out with models. We are theoretically capable of running our technology on all of them and we are really looking forward to having them in our RnD centre". [...]

  

[...] "Certainly this year and next year we are going to be concentrating on digital signage and also live 3DTV in sports bars. Obviously the future from there on will be to bring glasses free 3D into the home. With the type of technology that we have, I hope to see glasses-free 3D screens available to consumers in roughly three-years from now." [...]

 

DIGITAL SPY: 'Glasses-free' 3D coming to London pub

May 13, 2011

[...] Matthew Young, director iPONT UK, said that the public's reaction to wearing the glasses, which come in active and passive formats, has so far been "lukewarm".

"Nobody likes wearing darkened-spectacles while drinking a pint as it really detracts from the enjoyment," said Young.

"While there'll be plenty of other 3D TV screens at Walkabout I'm fairly certain people will be jostling for position in front of ours.

"3D without the glasses is the only way to enjoy it and to watch the UEFA Champions League Final this way will be every armchair sports fan's dream come true." [...]

  

BROADCAST: iPONT in 3D breakthrough

May 12, 2011

"iPONT has developed software that it claims is a breakthrough in glasses-free 3D viewing.

The start-up tech firm says its algorithm can convert any stereo 3D source, including live 3D broadcasts, in real time for viewing without glasses.

The technology will have its first public showing via a 65" screen at the Walkabout in Covent Garden, London, for the Champions League Final."

PC WORLD: Glasses-free 3D: Sooner Than You Think?

January 7, 2011

"The results were comparatively breathtaking. While the viewable positions were just as limited as its fellow TVs from Sony and Toshiba, the actual depth of the 3D images was just as good as the 3D TVs that are out on the market right now. Interestingly enough, they actually managed to do that in a brightly-lit convention center hall, while everyone else's 3D TVs were carefully shrouded in a pitch-black demo room. Whether they used smoke and mirrors or animal sacrifice to pull it off, I don't know, but the results were impressive indeed."

PC WORLD video about iPONT's 65-inch Glasses-Free 3D TV

  

CNET: iPONT shows no-glasses 3D conversion tech at CES

January 6, 2011

"iPONT, a Hungarian specialist in 3D technology, is showing a new device at CES 2011 that can convert 3D video data into signals needed by autostereoscopic 3D displays--the kind that don't use glasses."

eWEEK: Robust Rollout of New Products Set for CES 2011

December 30, 2010

"iPONT (startup): People will be able watch 3D TV without glasses and from a 120-degree viewing angle at the iPONT International booth (#25304/25305 in South Hall 2, Home Theater Section). The Hungary-based creator of glasses-free 3D technology will showcase its technology for all four days of the show."

HD GURU 3D: iPONT Hopes To Dazzle Stereoscopic Tech at CES

December 18, 2010

"Battle lines will be drawn at next month's CES in between 3D displays at every corner, and the two fundamental adversaries are glasses-free 3D vs 3D tech with glasses. Autostereo-scopic 3D is used with 3D digital photo frames and the built-in displays on 3D cameras. Previously it had been seen only in commercial applications, like digital signage and billboards."

"Looks like the stereoscopic (glasses-required) 3D tech proponents will come swinging heavy against this smaller firms like iPONT. Can anyone say format war?"

Budapest Business Journal: Glasses-free 3D taken to another level on TechShow

December 9, 2010

"We've also seen well-known faces at iPONT, bringing their glasses-free 3D television sets and expertise and showing that in the last year they've taken it to another level: a much bigger one. It's also a business success in the marketing sector, as the displays are gradually placed in several malls and cinemas in Budapest and the company's already having a stable demand in the Arab world as well."

  

Digital Signage Expo: Hungarian Theater Chain to Screen Previews on Glasses-free 3D Digital Signage 

November 24, 2010

“Stunning is the only word to describe this new 3D technology,” said V.J Maury, CEO of Palace Cinemas. “When our customers see these trailers, I know they will want to come back to see the movies — and come back to see more trailers.”

Business Business Journal: Antenna Hungária testing 3DTV

July 9, 2010

"Antenna Hungária Zrt and iPONT concluded a unique 3DTV test recently, broadcasting 3D video content through a terrestrial digital video broadcasting system and visualizing it on a special "glass-free" device. The video content was broadcast in FullHD format with 8MBit/s speed."

Business Business Journal: iPONT sees venture capital coming its way

March 22, 2010

"Hungarian-owned iPONT, which makes software for three-dimensional computer monitors, is preparing to take in €3 million-€5 million in venture capital, managing director Zoltán Korcsok told MTI."

Business Business Journal: 3D television awarded best tech innovation

December 9, 2009

"The first ever Innovation Tech Show Award went to 3D television developer iPONT Kft at an event showcasing the best upcoming Hungarian talent in mobile and multimedia."

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